Becomes the Betting Partner of Arsenal FC Becomes the Betting Partner of Arsenal FCYes you read it right! The Bitcoin betting company has just become the official and only betting sponsor of the London giants Arsenal FC. The cryptocurrency-based sports betting platform will be the official betting partner of Arsenal FC for 3 seasons.

The Tallinn, Estonia based betting company has been in the sponsorship game for a while. Last season they had hit the spot with the Watford FC sponsorship and showed that they are a real player in the sports betting industry. The company put the Bitcoin logo on Watford FC shirt’s sleeves and showed its belief in the crypto currency. The company started this year with the Southampton FC sponsorship which was another milestone on taking the sponsorship game into bigger clubs. With the Arsenal FC they have showed how serious they are and how big ambitions they hold.

The deal will also involve Arsenal coaches delivering football clinics to Estonia’s U-19s women’s team to inspire and nurture the next generation of talent. This shows their responsible approach to the game and their respect for their local authorities.

After the deal Arsenal’s commercial director Peter Silverstone said:

“It’s been fantastic getting to know and learning about our shared spirit of innovation and the groundbreaking work they are doing in the fintech space. We are proud to partner with a market-leading company that are at the forefront of the innovation journey of the gaming industry. We are very excited about our future together. We will work together and explore the different ways we can leverage our combined expertise and Arsenal’s huge global reach to set a new standard in delivering experiences and content to our fanbase and customers worldwide.”

Tim Heath, founder of the Coingaming Group, said:

“Signing a three-year deal with Arsenal, one of the most celebrated teams in the world, is a huge venture and something we are all very excited about. We’re confident that with Arsenal’s drive to innovate the sports industry, together with our own drive to innovate the gambling and crypto space, this is the perfect team for us. Watch this space, as we seize the opportunity to promote crypto gaming awareness, and hope to push forward crypto gaming adoption on a scale never seen before in football.”

Sportsbet and Arsenal FC also announced the deal from their Twitter accounts:

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